The Complete Guide to Search Engine Optimization in Orange County

If you are trying to rank your site in Orange County, this is the guide for you. 

An SEO Guide Specifically for Orange County, CA

When conducting SEO, information can be found almost anywhere. There are plenty of free tools and great articles out there that can provide guidance. However, if you are like us, there are times when things just get frustrating; wishing there was a way to get an exact answer for the exact location of operations. Today we want to try to provide just that for all our friends and businesses conducting SEO in Orange County.

A Holistic Guide on SEO

We'll touch every aspect of a full fledged SEO campaign. This won't be quick tips, this will be a holistic guide. 

Orange County Specific

Instead of broad generalizations, this guide will focus specifically on Orange County, California and ranking in the county

Local SEO Focus

This guide will be heavily focused on those who are engaging in Local SEO rather than a nationalized campaign 


There will be many decisions and factors that will influence the overall SEO strategy you should take for your business in Orange County. Factors like choosing a specific city or the county as a whole will ultimately influence the entire strategy.  Read More

It’s important to note, though, that you can’t become competitive in Orange County just by stuffing keywords that contain the term “Orange County” into your online content. It takes a lot more. Read More

If you want your business to reach local customers in Orange County, having a complete, accurate, and optimized Google My Business profile is no longer negotiable. Read More

At first glance, rank tracking is pretty straightforward in terms of seeing where you rank in the SERPs. However, it can be a little confusing if you’ve never done it before. This is especially true for rank tracking your local SEO—namely, Orange County. Read More

Link building is one of the more difficult aspects of SEO. Why? Well, because it goes beyond your site and requires you to get 3rd party sites to agree to link to your sites. Not only does this improve your reach, but it also establishes you as an authority in the market. Read More

One of the primary reasons that link building through local events and community organizations, like charities, is because these are the types of businesses that are always looking for exposure. Not to mention, you want to build links with reputable organizations that Google itself holds in high regards—aka, high-level links. Read More

Where do you start creating a reputation management strategy? Do you just pick a site and it’s done? The answer is a bit more involved, and with this post I aim to shed some light on these questions and help you create a strategy that’s suited to your needs. Read More

More SEO Content! 

If you are looking for content beyond just Orange County specific content, feel free to peruse the rest of our content

SEO Strategies 

If you want to dive into the nitty gritty of SEO, check out the main Zupo blog and our content there! 

Zupo Talk & Tea

Our playful series on answering SEO questions for the community, while we enjoy some tea! 

If You'd Rather Not Read, We Can Help!

Our agency calls Orange County our home and has run many Orange County SEO campaigns. If you'd like for our team to help, just reach out!